Published Jan 24, 2020Beloved early-2000s MTV prank reality show Punk'd is officially being revived.
Mobile streaming platform Quibi and MTV have inked a deal with Chance the Rapper to take over the host role previously filled by merry punk'dster Ashton Kutcher.
"Punk'd is one of MTV's most iconic franchises," said Chance a statement. "I grew up watching this show and it's surreal to be in the driver's seat this time around on Quibi."
In the series trailer, the show appears to pick up exactly where it left off. Lucky celebrity guest Megan Thee Stallion appears as the first subject in the teaser — and seems to be Punk'd into believing that a live gorilla has escaped off the back of a truck.
The show's original iteration premiered in 2003 and featured hidden cameras that filmed celebrities as they were brutally pranked by Kutcher. The series ended officially in 2007. Various reboots of the series, including one helmed by BET, have launched and fizzled out over the years.
Here's hoping Chance can keep the show going this time around.
Quibi is a tech and entertainment startup in Hollywood that plans to deliver mobile content from industry heavyweights like Steven Spielberg, Steven Soderbergh, Don Cheadle, Idris Elba, Will Arnett and more for a monthly fee. The platform plans to deliver 7,000 pieces of content a year following its North American launch this spring. So far, Walmart, PepsiCo and P&G have all signed on as brand partners.
The platform launches April 6.
Watch the trailer for Chance's Punk'd below.